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   About the founders of licebeaters | About the new jersey franchise | about the connecticut franchise

pic of wendy and penny
Pictured - Wendy Beck and Penny Good

 

Licebeaters, located in Nassau County (Long Island) New York, was founded by Wendy Beck and Penny Good in 1996. Since that time Wendy and Penny have made hundreds of house calls throughout the New York metropolitan area to help people with lice removal and treatment.


How we got started


In the mid 1990’s, Penny was working as a medical office manager in a doctor’s office that specialized in pediatric medicine. The office was frequently getting calls from people who were unable to get rid of their head lice using the well known over- the-counter medicated shampoos and rinses. Because of these experiences in the office, Penny came up the idea for a lice treatment and nit removal business and enlisted her good friend Wendy, to join her.

Wendy and Penny did many hours of research to perfect their removal technique and treatment plan. In particular, they relied heavily on the well researched, common sense approach to headlice removal discussed on HeadliceInfo.com. They opened up their business and began making house calls.

Since then, Wendy and Penny have treated hundreds of satisfied customers in the comfort of their own homes. Licebeaters' medical director is Dr. Stephen Beck, a Board Cerfitied Internist (and Wendy's husband).


our Service Area

If you live in the New York metropolitan area, Licebeaters will make a service call in your home to perform lice treatment and removal. The area includes Nassau, Suffolk, Queens, Westchester, New Jersey, Connecticut, and Manhattan.

Just give Licebeaters a call we’ll be there!
For Nassau, Suffolk, Queens, Westchester and Fairfield County Connecticut call 718.969.7540, 516.625.0689, or 516.851.7412.


Licebeaters In the news

 

pic of wendy and penny
Nina Schwartz and Karen Sokoloff

 

The Licebeaters New Jersey franchise, centrally located in New Jersey to meet the needs and demands of potential New Jersey clients, is owned by Nina Schwartz and Karen Sokoloff. Prior to their purchase of the New Jersey franchise, Nina and Karen worked with Licebeater founders, Wendy and Penny, learning the Licebeater technique and helping people in the New York area with lice removal and treatment.


the New Jersey franchise

How we got started

As working moms (Nina as a science and special education teacher and Karen as a marketing consultant to the non-prescription drug industry), Nina and Karen wanted to do work that would help others and give them more flexibility.

Karen learned about Licebeaters from Wendy, her longtime friend and founder of Licebeaters. Karen and Nina worked with Wendy and her partner, Penny, in the New York area making house calls to treat people with head lice. Karen and Nina saw first-hand that the Licebeater’s treatment plan is 100% effective in eradicating lice.

When Wendy and Penny decided to franchise their business, Karen and Nina jumped at the opportunity to purchase the New Jersey territory.


Karen and Nina are proud to own a business that they know has a 10 year track record of successfully treating people with lice.


our Service Area

If you live in New Jersey, Licebeaters will make a service call in your home to perform lice treatment and removal.


call us

Just give Licebeaters a call at 973-376-6878 or 973-632-7124 and we’ll be there!



pic of wendy and penny
Pictured -Terry Johnson and Cathy Morway

 


the connecticut franchise

The Licebeaters Connecticut franchise, centrally located in Connecticut to meet the needs and demands of potential clients, is owned by Terry Johnson and Cathy Morway. Prior to their purchase of the Connecticut franchise, Terry and Cathy worked with Licebeater founders, Wendy and Penny, learning the Licebeater technique and helping people in the New York area with lice removal and treatment.

our Service Area

If you live in Connecticut (outside of Fairfield County) , Licebeaters will make a service call in your home to perform lice treatment and removal.


call us

Just give Licebeaters a call at 203. 605.7045 and we’ll be there!

 


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